June 10, 2009 / Media - Entertainment, Media - Marketing & Advertising, Sexism, Youth

Letterman Doesn’t Stop. Contact These Sponsors!


Following his outrageous joke about Alex Rodiguez “knocking up” Governor Palin’s 14-year-old daughter, Willow, David Letterman is at it again (hat tip to Puma for Life and conservatives4palin).

The toughest part of [Palin’s] visit was keeping Eliot Spitzer away from her daughter. That was the hard part.

The way I hear it, the man called a 14-year-old child a prostitute.

Many of our readers would like to protest Letterman’s disgusting slurs by contacting his sponsors.  I don’t know what companies have been running advertisements during the last few shows, but I can tell you that the following companies currently have ads running as lead-ins to video clips on the Late Show With David Letterman website.  Let’s make our voices heard!

Aveeno (owned by Johnson & Johnson)
Charmin (owned by Proctor & Gamble)
Downy (also owned by P&G)
Lexus (owned by Toyota)

Update:  With apologies, we have removed a commenter’s list of sponsors copied from another site because we have been notified of at least four inaccuracies in it.  The sponsors above are those that we have personally verified.

Update #2:  Thanks to our commenters who have posted lists of the sponsors they saw on Letterman last night.  The trick in figuring out a target sponsor list is to weed out those who buy time from a local station or as a package deal in which they don’t specifically request placement on Late Night.  (Likewise, sponsors who appear only in banner ads on Letterman’s website may have little control over where their ads run.)  By cross-referencing the various lists of ads that viewers in different geographic areas have saw on Letterman’s TV Thursday show, my best information is that we should ADD to the above list (links coming momentarily):

Ambien CR (from Sanofi Aventis)
bing.com (owned by Microsoft)
Centrum (owned by Wyeth)
Listerine (like Aveno, above, owned by J&J)
Old Navy (owned by Gap)
Saturn (not a brand that will be continued; owned by GM, which mostly owned by taxpayers!)